It is about the experience.

All guests will enjoy the beautiful venue during the afternoon and into the evening where you can enjoy the illuminated Dallas skyline. Chairs will be available for rental, bring your own blanket, or get an aTrolla blanket. There will be two stages in Dallas – so get there early to grab your place! Sit with friends and family or make new friends to sit with while you’re there.

A smorgasbord of food choices will abound from Italian to Mexican to desserts! Drinks will flow with a range of choice cocktails, craft beers, and wines. Travel packages are available at surrounding 4 star hotels including the Omni and Magnolia Hotels. These packages include discounted rooms, wine and cheese tasting with fellow aTrolla attendees, a travel gift bag, and advanced festival check-in.

General Admission

General Admission tickets will include all of the items above. Limited special reserved seating is available for General Admission tickets. Chair rentals will be available.

VIP Packages

  • aTrolla VIP attendees will truly be treated to a VIP experience:



    • Separate festival entrance
    • VIP gift bag loaded with festival goodies
    • VIP viewing area at both stages
    • Shaded, upscale VIP lounge with seating areas, discounted drinks at the VIP bar, and catered snacks during the day along with dinner
  • Additional for purchase upgrade includes:



    • Limited special reserved seating
    • Meet band members at the meet-and-greets held during the festival
    • Rub elbows with some of your favorite sport heroes and local celebrities

Business VIP Packages

Business VIP packages are available for local businesses to bring customers, employees/staff, and business associates. Enjoy all of the benefits of the VIP ticket holders with the opportunity to have your own VIP tent, bartender, and food selections. Business VIP packages can be designed to meet your business needs.

Platinum Packages

The Platinum ticket holders will enjoy all of the benefits of the VIP attendees, along with:



  • Wine and champagne tastings
  • Platinum gift bags filled with even more items
  • Appetizers served in the Platinum-only bars
  • Unlimited $1 premium beverages
  • Front row viewing at both stages
  • Re-Entry back into the festival grounds throughout the day

Interested in becoming a VIP sponsor?